Native Advertising And Digital Arbitrage
Marketing

Native Advertising And Digital Arbitrage

What is Native Advertising?

Native advertising is a type of disguised advertising, usually online, that matches the form and function of the platform upon which it appears. In many cases, it manifests as either an article or video, produced by an advertiser with the specific intent to promote a product, while matching the form and style which would otherwise be seen in the work of the platform’s editorial staff. The word “native” refers to this coherence of the content with the other media that appears on the platform.

Types of native advertising:

There are three types of native ads:

Recommended Content

In other words, big sites like CNN, recommending your content.For instance, Taboola can make it happend for you.

recommended-content

InFeed Native Ad

This kind of native ads appear in Facebook, Twitter, Youtube…..

Here is an example of  an infeed native ad

 

native-advertising

Image source,

Sponsored content

Here is an examle off an native advertising  on Youtube:

This advertisment has over 26.611.843 views, because it is native.
Sponsored content is more suitable for big brands, rather then small business

Why use “digital arbitrage”?

They get more clicks and higher conversion.This is a new Digital Arbitrage Strategy, that your competitors know nothing about.
Now, that you know what native ads are, you could be using “digital arbitrage” to generate massive income from your web.

native ads

image source:nativeadscience.com

Make money with native direct ads.

Get access to thousands of advertisers with just a single link and send traffic any way you like! What could be easier?

Advantages of the Direct Link ad format

Use your own creatives of any size and content to attract maximum visitors.
Direct link can be integrated with any design or navigation element on your site.
The number of links you can use on the same page is unlimited.

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